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Achieving Small Business Success with Technology



In any small business, regardless of its scope of operations or industry, a key goal is to enjoy

continued success. Success takes many forms; the small business needs to be financially

successful so that it can continue to operate effectively but success can also include having

a positive company image, a motivated workforce, and making a difference to the local

community.


In recent years, technology has played a more prominent role in fostering business success.

As computer processing power continues to increase, business applications become more

sophisticated and can help small businesses do more in less time. In this article, three

specific types of business technology will be discussed. Each can play a key role in fostering

business success when they are effectively used and integrated into the business.


1. Do more online with superfast internet access

Even the smallest businesses tend to rely on online services and applications. Cloud-based

computing is quickly becoming a dominant force in all types of business. It can help to

support a remote workforce and provide efficiency gains, and it is often a cheaper alternative

to holding local IT services and infrastructures. However, as the business world moves

towards an increasingly online way of operating, there is a need to benefit from upgraded

internet services to access multiple systems and multitask effectively.


If your small business is based in New York and you are seeking to upgrade your internet,

search online for a reliable NYC fiber internet provider. Such firms will provide your business

with fiber optic connections (which is currently the fastest form of internet access) that will

allow you to run multiple online applications seamlessly. In short, superfast fiber internet

should be considered an essential piece of IT for any growing small business with online

digital infrastructure.


2. Make informed business decisions with BI platforms

Small businesses will eventually need to make long-term business decisions that will

ultimately shape their future direction and play a key role in their ongoing success.

Traditionally, such decisions were made by senior staff members who relied on their

knowledge of the industry and their business acumen. However, in 2024, many small

businesses are beginning to use business intelligence platforms to aid their strategic

decision-making. These applications take high-volume business data (often from multiple

sources), combining it and subjecting the data to advanced analytical processes. This allows

small business leaders to gain key performance insights and statistics that can play a crucial

role in decision-making. In short, BI platforms are now seen as a vital tool in business

decision-making and are suitable for firms across all industries.


3. Use online staff surveys to gain service improvement ideas

Finally, every small business should recognize the value of its workforce and the ideas that

they can provide in terms of service improvement. Small businesses should take advantage

of the insights and specialist knowledge of their workers by asking them to complete online

staff surveys. Such surveys should allow staff to suggest areas of improvement and highlight

best practices along with what could be done more effectively. There is a wide range of

online staff survey tools that can be used to gain valuable staff feedback. Ideally, questions

should be open-ended to allow staff to accurately describe issues or avenues for

improvement.

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