The top 15 states most interested in a social media cleanse

Nevada ranks first with 185.95 searches per 100,000 for terms related to removing social media accounts
• Tourist destinations like Hawaii, New York, and California rank in the top five
• Connecticut is 15th on the list with 146.85 searches per 100,000

Social media has dominated the internet since Facebook first appeared online in 2006.

Since then, sites like X, Reddit, and TikTok have sought to replicate Facebook’s success. However, the user-submitted content on social media sites contributes to the spread of fake news, and the public is now beginning to limit or completely stop their time browsing social media.

Experts at B2B marketplace DesignRush have used Google Keyword Planner to analyze over 3,000 search terms related to removing social media accounts and limiting time spent on them, such as ‘delete facebook’ and ‘turn off tiktok.’ They compiled the results into a ranked list of states most interested in a social media cleanse.

Nevada ranks first with 185.95 searches per 100,000 population. Home to the city of Las Vegas, a popular Instagram location, Nevada racks up 1,200 average searches each month for the term ‘deactivate instagram’.

Second goes to Hawaii, with 177.75 searches per 100,000 population. The islands are a popular destination for tourists. The search term ‘deactivate facebook’ has an average of 933 monthly searches in the state.

New York is in third with 175.73searches per 100,000 population. New York state has 13,375 average searches each month for the term ‘deactivate facebook’ and has 5,300 average monthly searches for the term ‘delete instagram’.

California ranks fourth with 174.33 searches per 100,000 population. The sunshine state is popular with tourists and has over 101 million posts on Instagram under the hashtag #california. The most popular search terms in California are ‘deactivate facebook’ with 20,483 average monthly searches and ‘deactivate instagram’ with 17,250 average searches each month.

New Mexico is next, with 170.94 searches per 100,000 population. Known for Roswell, New Mexico beats Texas to the fifth spot, and the most popular term is ‘deactivate facebook’ with 1,460 average monthly searches.